Majik Cafe, a new restaurant in Belgrade, Serbia by Karim Rashid
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Karim Rashid continues his philosophy of creating a digipop digital nature and a seamless world that excites all the senses with Majik Cafe, a new restaurant in Belgrade, Serbia.
The dynamic patterned glass bar changes color and mood throughout the customer’s stay. The restaurant is brought into the 21st technocentury with a scrolling LED message board above that displays customer’s text messages.

Cutout faces frame the entrance to the DJ Kreemy booth lounge area. Profile mirrors reflect patrons in the restrooms with data resonating form the eyes. A full-length nude photo marks the bathroom door.
The exterior is finished in polished, stainless steel, and mosaic tile. Icon shaped windows and decorative ancient Serbian patterns are updated to create a kaleidoscopic, engaging and inspiring fulgent space for lounging, dining and drinking.

Project Name: Majik Cafe
Designer: Karim Rashid
Client: Veselin Jevrosimovic
Location: Belgrade, Serbia
Year of Completion: January 2008
Period of Design: Mar. - May. 2007
Period of Construction: May. – Dec. 2007
Project Area: 180 square meters Front of House
Photo Credit: Nebojsa Babic


Special materials, treatments/ vendors:
Façade stainless steels tiles by Alloy Designs
Flooring Finish- Engineered Stone
Stretched vinyl ceiling, in Gold Barosol
Glass- Laminated Pink Glass
Custom backlit LED artwork designed by Karim Rashid
Scrolling SMS LED artwork
Printed laminated Glass Door (to bathroom)
Custom Printed digital prints Laminated on bathrooms, designed by Karim Rashid
Leather Banquette and Benches
Lime cast Resin Sink


Furniture & fixtures/ vendors:
Butterfly Chair by Magis, Italy
Kant Stool by Casamania, Italy
Wavelength Bench by Nienkamper, Canada
Bokka Lamp by Kundalini, Italy
Custom frosted glass tables
Custom leather banquette and benches


Via: Yatzer
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